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Digital Marketing (Business Administration) The study programme Virtually every organisation faces the challenges and benefits of digital developments on a daily basis, so you will explore the links between academic concepts and the real-life business environment throughout the track. Business partners like Google, ING and Starbucks offer guest lectures and business cases, which you will tackle with your fellow students. The programme Digital Marketing is one of the tracks of the Master's Business Administration. During your Master's you will follow 5 general courses and 3 track-specific courses. You will finish with a thesis. If you have a fundamental drive to challenge the corporate environment, you can participate in one of our Honours programmes.
Program overview
Main Subject
Business and Management Studies
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Digital Marketing (Business Administration) The study programme Virtually every organisation faces the challenges and benefits of digital developments on a daily basis, so you will explore the links between academic concepts and the real-life business environment throughout the track. Business partners like Google, ING and Starbucks offer guest lectures and business cases, which you will tackle with your fellow students. The programme Digital Marketing is one of the tracks of the Master's Business Administration. During your Master's you will follow 5 general courses and 3 track-specific courses. You will finish with a thesis. If you have a fundamental drive to challenge the corporate environment, you can participate in one of our Honours programmes.
Admission Requirements
170+
6.5+
92+
600+
7+
152+
An academic Bachelor's degree (BSc or BA) in,
(International) Business Administration or related.
Quantitative research oriented courses
(intermediate/advanced) must be included in the Bachelor's curriculum up to an
equivalent of minimally 10 EC.
Applicants must also have completed intermediate/advanced
Business courses in at least two of the following fields: Strategy,
International Management, Organization, Marketing, Leadership, Entrepreneurship
or Organisational Psychology up to an equivalent of minimally 15 EC.
12 Months
Sep
Candidates are required to submit an essay(s) for acceptance
Tuition fees
Domestic Students
2,530 EUR
-
International Students
19,030 EUR
-
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
MSc Business Administration: Digital Marketing
Amsterdam Business School, Amsterdam, Netherlands
# =87QS Subject Rankings
12 monthsProgram duration
19,030 EURTuition Fee/year
Business and Management StudiesMain Subject Area
Program overview
Main Subject
Business and Management Studies
Degree
MSc
Study Level
Masters
Study Mode
On Campus
The study programme Virtually every organisation faces the challenges and benefits of digital developments on a daily basis, so you will explore the links between academic concepts and the real-life business environment throughout the track. Business partners like Google, ING and Starbucks offer guest lectures and business cases, which you will tackle with your fellow students.
The programme Digital Marketing is one of the tracks of the Master's Business Administration. During your Master's you will follow 5 general courses and 3 track-specific courses. You will finish with a thesis. If you have a fundamental drive to challenge the corporate environment, you can participate in one of our Honours programmes.
Program overview
Main Subject
Business and Management Studies
Degree
MSc
Study Level
Masters
Study Mode
On Campus
The study programme Virtually every organisation faces the challenges and benefits of digital developments on a daily basis, so you will explore the links between academic concepts and the real-life business environment throughout the track. Business partners like Google, ING and Starbucks offer guest lectures and business cases, which you will tackle with your fellow students.
The programme Digital Marketing is one of the tracks of the Master's Business Administration. During your Master's you will follow 5 general courses and 3 track-specific courses. You will finish with a thesis. If you have a fundamental drive to challenge the corporate environment, you can participate in one of our Honours programmes.
Admission Requirements
Tuition fees
Domestic Students
International Students
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
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