Bachelor of Science in Business (Marketing) Undergraduate Program By Purdue University |Top Universities
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Bachelor of Science in Business (Marketing)

Location

Purdue University, West Lafayette, United States
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Tuitionfee

8,941 USDTuition Fee/year

Main Subject Area

MarketingMain Subject Area

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University CTA

Program overview

Main Subject

Marketing

Degree

BS

Study Level

Undergraduate

Study Mode

Online

B.S.B. in Marketing
Consumer behavior. Product development. Pricing. Channels of distribution. Efficient promotion. Marketing research. Learn all these facets (in a traditional, online, or hybrid setting) of marketing on your way to becoming a master brand storyteller.

Program  Highlights

    • An AASCB-accredited program
    • A rigorous curriculum
    • Support from the entire Mastodon community
    • Business-networking opportunities
    • A prestigious Purdue degree

    Student Learning Outcomes

    Upon completion of this degree, students will be able to demonstrate the following learning outcomes:

    • Integrate fundamental principles of business theory and practice
    • Solve problems by modeling, analyzing data (qualitative and numeric), and using critical-thinking skills
    • Understand the global and cultural implications of business decisions
    • Understand ethical considerations in business decisions
    • Understand the relationship between the community and business
    • Demonstrate effective communication and teamwork skills

    Be prepared for lifelong learning in a dynamic environment

    Program overview

    Main Subject

    Marketing

    Degree

    BS

    Study Level

    Undergraduate

    Study Mode

    Online

    B.S.B. in Marketing
    Consumer behavior. Product development. Pricing. Channels of distribution. Efficient promotion. Marketing research. Learn all these facets (in a traditional, online, or hybrid setting) of marketing on your way to becoming a master brand storyteller.

    Program  Highlights

      • An AASCB-accredited program
      • A rigorous curriculum
      • Support from the entire Mastodon community
      • Business-networking opportunities
      • A prestigious Purdue degree

      Student Learning Outcomes

      Upon completion of this degree, students will be able to demonstrate the following learning outcomes:

      • Integrate fundamental principles of business theory and practice
      • Solve problems by modeling, analyzing data (qualitative and numeric), and using critical-thinking skills
      • Understand the global and cultural implications of business decisions
      • Understand ethical considerations in business decisions
      • Understand the relationship between the community and business
      • Demonstrate effective communication and teamwork skills

      Be prepared for lifelong learning in a dynamic environment

      Admission Requirements

      25+
      6.5+
      79+
      2.5+
      20+
      58+

      Mar

      Tuition fees

      Domestic Students

      -
      8,629 USD

      International Students

      8,941 USD
      -

      Scholarships

      Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

      To help students navigate this challenging process, we recommend the following articles:

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