Master in Customer Experience & Innovation Postgraduate Program By IE Business School |Top Universities
Program Duration

10 monthsProgram duration

Tuitionfee

36,000 EURTuition Fee/year

Scholarship

13Scholarships

Main Subject Area

MarketingMain Subject Area

Program overview

Main Subject

Marketing

Degree

Other

Study Level

Masters

Study Mode

On Campus

The Master in Customer Experience & Innovation equips you to become a proactive agent of change in human-centered design, service design, product design and experience design, with a strong focus on empowering you to make a real impact in the sector. By rethinking the customer journey, you will learn to create seamless, synchronized customer experiences across products, services and businesses.


Gaining new skills centered on creativity, analytics, sales, business, strategy and digital marketing, you'll find innovative ways to shape CX, adding value to both consumers and organizations. At the same time, we’ll walk with you hand-in-hand as you explore your passions, strengths, gaps and goals, then help you curate your own learning journey accordingly to align your ideal career path. In this way, we’ll guide you to discover the next best you.


Our comprehensive, ten-month program is complemented by a common Core Period designed to provide all students in our Marketing, Communication & Sales pathway with the fundamental knowledge to succeed in their studies. These sessions combine skills centered on creativity, analytics, sales, business, strategy and digital marketing. After you complete the Core Period, you will continue your learning journey in your chosen specialization.


Additional certifications will boost your employability further still, with Salesforce, AWS, Google and IE University's proprietary Sustainability Certificate all available options to help you progress in your selected path. Similarly, we will spark your personal development with immersive, international experiences, including the Global Immersion Week or Social Impact Week, offering invaluable firsthand insights in notable hubs such as London, Amsterdam, Ghana or South Africa. And with our three-month Career Booster period, you'll have the opportunity to gain specialized knowledge, tools and expertise in Marketing and Tech, Marketing for Consumer Goods, or Luxury and Fashion.


*The 2024-2025 intake starts on September 9th.

Program overview

Main Subject

Marketing

Degree

Other

Study Level

Masters

Study Mode

On Campus

The Master in Customer Experience & Innovation equips you to become a proactive agent of change in human-centered design, service design, product design and experience design, with a strong focus on empowering you to make a real impact in the sector. By rethinking the customer journey, you will learn to create seamless, synchronized customer experiences across products, services and businesses.


Gaining new skills centered on creativity, analytics, sales, business, strategy and digital marketing, you'll find innovative ways to shape CX, adding value to both consumers and organizations. At the same time, we’ll walk with you hand-in-hand as you explore your passions, strengths, gaps and goals, then help you curate your own learning journey accordingly to align your ideal career path. In this way, we’ll guide you to discover the next best you.


Our comprehensive, ten-month program is complemented by a common Core Period designed to provide all students in our Marketing, Communication & Sales pathway with the fundamental knowledge to succeed in their studies. These sessions combine skills centered on creativity, analytics, sales, business, strategy and digital marketing. After you complete the Core Period, you will continue your learning journey in your chosen specialization.


Additional certifications will boost your employability further still, with Salesforce, AWS, Google and IE University's proprietary Sustainability Certificate all available options to help you progress in your selected path. Similarly, we will spark your personal development with immersive, international experiences, including the Global Immersion Week or Social Impact Week, offering invaluable firsthand insights in notable hubs such as London, Amsterdam, Ghana or South Africa. And with our three-month Career Booster period, you'll have the opportunity to gain specialized knowledge, tools and expertise in Marketing and Tech, Marketing for Consumer Goods, or Luxury and Fashion.


*The 2024-2025 intake starts on September 9th.

Admission Requirements

100+
7+

10 Months
Sep

  • Candidates are required to submit references or letter(s) of recommendation for acceptance
  • Candidates are required to submit an essay(s) for acceptance

Tuition fees

Domestic Students

36,000 EUR
-

International Students

36,000 EUR
-

Scholarships

IE SCHOLARSHIP IN THE HUMANITIES

IE SCHOLARSHIP IN THE HUMANITIES
Master MBA Open

Value

40% tuition fee waiver

Deadline

1 Jul 2025

Application requirements

QS Event attendance is required

Entry requirements

You must be admitted to this school to be awarded

IE SCHOLARSHIP FOR TECHNOLOGY & INNOVATION

IE SCHOLARSHIP FOR TECHNOLOGY & INNOVATION
Master MBA Open

Value

40% tuition fee waiver

Deadline

1 Jul 2025

Application requirements

QS Event attendance is required

Entry requirements

You must be admitted to this school to be awarded

IE SCHOLARSHIP FOR ENTREPRENEURSHIP

IE SCHOLARSHIP FOR ENTREPRENEURSHIP
Master MBA Open

Value

40% tuition fee waiver

Deadline

1 Jul 2025

Application requirements

QS Event attendance is required

Entry requirements

You must be admitted to this school to be awarded

IE HIGH ACHIEVER’S SCHOLARSHIP

IE HIGH ACHIEVER’S SCHOLARSHIP
Master MBA Open

Value

40% tuition fee waiver

Deadline

1 Jul 2025

Application requirements

QS Event attendance is required

Entry requirements

You must be admitted to this school to be awarded

IE COLLABORATION SCHOLARSHIP

IE COLLABORATION SCHOLARSHIP
Master MBA Open

Value

40% tuition fee waiver

Deadline

1 Jul 2025

Application requirements

QS Event attendance is required

Entry requirements

You must be admitted to this school to be awarded

IE WOMEN IN FINANCE SCHOLARSHIP

IE WOMEN IN FINANCE SCHOLARSHIP
Master MBA Open

Value

40% tuition fee waiver

Deadline

1 Jul 2025

Application requirements

QS Event attendance is required

Entry requirements

You must be admitted to this school to be awarded

IE WOMEN IN STEM SCHOLARSHIP

IE WOMEN IN STEM SCHOLARSHIP
Master MBA Open

Value

40% tuition fee waiver

Deadline

1 Jul 2025

Application requirements

QS Event attendance is required

Entry requirements

You must be admitted to this school to be awarded

IE WOMEN SCHOLARSHIP

IE WOMEN SCHOLARSHIP
Master MBA Open

Value

40% tuition fee waiver

Deadline

1 Jul 2025

Application requirements

QS Event attendance is required

Entry requirements

You must be admitted to this school to be awarded

IE MIDDLE EAST & AFRICA SCHOLARSHIP

IE MIDDLE EAST & AFRICA SCHOLARSHIP
Master MBA Open

Value

40% tuition fee waiver

Deadline

1 Jul 2025

Application requirements

QS Event attendance is required

Entry requirements

You must be admitted to this school to be awarded

IE LATIN AMERICA SCHOLARSHIP

IE LATIN AMERICA SCHOLARSHIP
Master MBA Open

Value

40% tuition fee waiver

Deadline

1 Jul 2025

Application requirements

QS Event attendance is required

Entry requirements

You must be admitted to this school to be awarded

IE EUROPE SCHOLARSHIP

IE EUROPE SCHOLARSHIP
Master MBA Open

Value

40% tuition fee waiver

Deadline

1 Jul 2025

Application requirements

QS Event attendance is required

Entry requirements

You must be admitted to this school to be awarded

IE NORTH AMERICA SCHOLARSHIP

IE NORTH AMERICA SCHOLARSHIP
Master MBA Open

Value

40% tuition fee waiver

Deadline

1 Jul 2025

Application requirements

QS Event attendance is required

Entry requirements

You must be admitted to this school to be awarded

IE ASIA PACIFIC SCHOLARSHIP

IE ASIA PACIFIC SCHOLARSHIP
Master MBA Open

Value

40% tuition fee waiver

Deadline

1 Jul 2025

Application requirements

QS Event attendance is required

Entry requirements

You must be admitted to this school to be awarded

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